Let’s get one thing clear. If you are managing a tearoom, it’s easy to think that people will always find you. It’s easy to think that just because you are registered at Google maps and you have signed up for all sorts of online directories that people would know where you are just by doing a simple search on Google.
It’s very easy to think along these lines because, for the most part, a lot of business owners basically made online business registration some sort of routine. They think that they just need to follow some sort of checklist, and they will be good to go.
While by and large this is a good strategy and pretty much does the job for the vast majority of businesses, you would be surprised as to how many get businesses to fall between the cracks. That’s right. People loose track of their tearoom. They don’t know how exactly to get there. A lot of people may make guesses, and a lot of people might offer their best estimates, but that is neither here nor there.
Unfortunately, if your tearoom is just getting started or not enough people know about your tearoom, you’re going to have a serious chicken-and-egg problem. Make no mistake about it a lot of the better known tearooms in your area had this issue as well, and they did not have enough foot traffic at first so people didn’t really know where they were.
However, as word got out and more and more people found themselves physically having tea at these places, the GPS and the geolocation and map accuracy online all lined up with each other, and now people can get accurate driving directions.
If you don’t believe me, look at obscure businesses on the Internet and try to find your way there. Good luck with that! I’m not saying that you won’t be able to find them. What I’m saying is that the driving directions that you get are probably not going to be the most efficient. In fact, in many cases, expect to drive around in circles because that’s how people find these places at least initially.
There is a shortcut to all of this. Use GPS site Internet capabilities, and you will never be lost in the shuffle. People will not overlook you in terms of basic logistics like GPS. If people are looking you for you, they can easily find you. It really all boils down to making sure that your online listings as well as your business itself are GPS site Internet capable and compliant.
It really doesn’t get more basic than that but, unfortunately, a lot of small business owners think that this is another added expense. They think that this is just another unnecessary hassle and, unfortunately, they end up suffering.